News — wrinkles

Do you believe in miracles?

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Do you believe in miracles?

Repeat after me: "buh-KOO-chee-all," No, it's not a spell, but it is magic. What you just pronounced is 'Bakuchiol' (aka Babchi) - a naturally occurring antioxidant found in the seeds of Psoralea Corylifolia, or Babchi plant. The ingredient first arrived on the skin-care scene back in 2014. Although its popularity has grown, it's still one of the best-kept secrets in the game. "What's the secret" you might ask? Well, believe it or not, it’s a botanical alternative to retinol without the negative effects of retinol – in other words, a total game changer! You see, retinol is hailed as a ‘Holy Grail’ ingredient. It's...

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